The most effective work in healthcare doesn't fit into one discipline. So we built 5.

Five integrated practices, one team, limitless chemistry ready to tackle any challenge. As a healthcare-only partner, we've spent 25 years delivering the right expertise for every stage of the commercialization journey, from molecule to market. Tell us your most ambitious goals, and we'll show you how to get there.

Not one, but five specialized groups at your disposal.
Advertising

Led by our global, full-service agency, 21GRAMS, we combine brand strategy and creative excellence to deliver incredibly effective work that taps into the human spirit.

Analytics
& Insights

The intelligence layer that turns healthcare data into better decisions, stronger strategies and measurable outcomes.

Integrated Communications

Bringing together earned media, advocacy, product, corporate communications and public affairs across the full spectrum of healthcare communications.

Media
& Influence

Audience-led omnichannel strategy, social, creator and paid media working together to build connected experiences that earn attention, deepen trust and drive action.

Medical Communications

End-to-end scientific expertise that transforms complex evidence into strategies, communications and experiences that advance clinical credibility.

01

Advertising

Award-winning healthcare creativity and brand strategy that helps brands outperform expectations and connect on a human level.

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Core Offerings
21GRAMS
ROOM42
02

Analytics & Insights

150 multidisciplinary experts combining advanced analytics, AI and behavioral science to turn healthcare intelligence into action.

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Core Offerings
Audience Analytics
Market Assessment
Integrated Measurement
03

Integrated Communications

When clients bring us complex challenges, we build integrated communications strategies that connect every stakeholder, every channel and every message to create coordinated communications programs that transform complexity into clarity and strategy into action.

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Core Offerings
Product Communications
Corporate Communications
Policy, Public
Affairs & Access
Investor Relations and Financial Communications
Inclusive Health
04

Media & Influence

450+ integrated media experts combining audience intelligence, AI and cultural insight to drive omnichannel impact.

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Core Offerings
Connected Omnichannel Experiences
Real Chemistry Media
Social Media Strategy
05

Medical Communications

Scientific rigor at global scale, powered by 150+ PhDs, MDs, MPHs, NPs, PAs and PharmDs across 45+ countries and 34 languages.

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Core Offerings
Medical Affairs
Promotional Medical Education

Strategic intelligence, healthcare 
expertise and creativity all rolled into one. 
Real Chemistry Can.

Anyone can offer these services as separate, but it’s when they all work together that you’ll see a real difference for your brands. Take a look at our recent case studies below to see some real-world results.

Featured Case Studies

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  • Friedreich’s Back

    A dark comedy series that shed light on a rare disease

    The result: 10M views and 5,000 website conversions for a community of 15,000

    Read case study

  • Forbidden Fantasies

    Identifying an unaddressed need for brands to connect with women on a more personal level

    The result: +225% positive brand sentiment across all social media

    Read case study

  • Knowbesity

    A campaign that speaks directly to how people with obesity really feel

    The result: a response rate 2700% above average

    Read case study

  • Using AI to Transform Healthcare Messaging

    Fast-tracked persuasive HCP messaging through predictive analytics

    The result: 90% accuracy in predicting HCP preferences

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  • The Gut Gap

    MiraLAX®  – comedic celebrity pairing turned ad into cultural moment

    The result: 304% increase in MiraLAX® searches in 24 hours  

    Read case study

  • Before You Trip

    CPSE – reaching Gen-Z with a credible voice in the psychedelics conversation

    The result: +55% increase in harm reduction knowledge of psychedelic risks

    Read case study

Ready to see what’s possible for your brand?

Tell us what you’re looking for and what you’d like to achieve, and we’ll show you the best way to get there.