The Scoop: 1.25.22
It’s looking like an incredible year for brands and creators on digital. From creator subscription updates and Jake from State Farm choosing TikTok over TV...
Featured News
In 2022, Lead with the Story: Solving for Deliberately Irrelevant Internal Communications
Health care organizations often initiate self-inflicted wounds when it comes to employee engagement but now have a remedy. People are inundated with information today. The truth...
3 Questions with Dr. Isom: Equity in Mental Health
Mental health has become an increasingly prominent focus for organizations both in the public and private sector as the COVID-19 pandemic continues into its third...
Real Chemistry Becomes a Veeva Systems Global Content Partner
San Francisco (January 7, 2022) – Real Chemistry, a leading provider of data-driven, tech-enabled communication and marketing solutions for the health care sector, today announced...
What the Lessons of 2021 Can Teach Us for 2022
To say 2021 was a roller coaster for the state of health care would be quite the understatement. Lifesaving vaccines changed the world, yet were...
Real Chemistry Launches New Crisis Mitigation Platform to Help Customers Make Better and Faster Decisions
Technology-enabled simulation platform supports companies navigating issues and crisis scenarios in today’s social and digital reality. San Francisco, Dec. 20, 2021 – Real Chemistry, a...
4 Things to Consider If You Want to Get Health Equity Right
In 2020, health equity, a formerly nuanced topic, became part of the public dialogue across the health ecosystem and the general public after the COVID-19...
The Scoop: 12.15.21
For our last issue of 2021, we went back and reviewed a year of writing The Scoop and pulled out some of the most memorable...
Real Chemistry Founder and Chief Executive Officer Jim Weiss to become Chairman and Shankar Narayanan to become Chief Executive Officer
San Francisco (December 2, 2021) – Real Chemistry, a leading provider of data-driven, tech-enabled communication and marketing solutions for the health care sector, today announced...