The annual meeting of the World Economic Forum – better known by its location of Davos, Switzerland – serves as a catalyst to convene world leaders in the name of “forward-looking discussions” on the most-pressing global issues. This year’s meeting might be best remembered for Arctic geopolitics and a threat of economic war via tariffs.
Though talks have reduced the boil to a simmer, the moment served as a pressure test for trade deals with Europe and its resident drugmakers. During Davos’ apex on Wednesday, members of the European Parliament postponed a trade committee vote on a deal with the U.S. that would cap tariffs on EU pharmaceutical exports. Swiss drugmaker Novartis appeared unfazed, however, with CEO Vas Narasimhan telling CNBC he expects the drugmaker’s agreement with the White House and promised U.S. investment to mitigate tariff exposures.
President Donald Trump even reserved time for prescription drugs in an hourlong address, highlighting the “unfairness” of U.S. drug pricing compared to Europe. Trump praised the power of tariffs to persuade nations such as France to raise prescription drug prices, an assertion French officials called “fake news.”
Pfizer CEO Albert Bourla backed up France’s account though not in a positive light, saying that lowering prices in the EU has been a “cumbersome process” compared to the U.S. The executive zeroed in on a different pain point of U.S. health policy, lamenting how the leadership of HHS Secretary Robert F. Kennedy Jr. has slashed scientific funding and influenced vaccine discourse.
“I have very productive discussions when it comes to cancer cures, when it comes to the ‘most-favored nations’ deal, et cetera,” Bourla told The Wall Street Journal. “It’s a different world when you start discussing vaccines, there’s almost like a religion there.”
– Andrew Wishon, Senior Manager