Art and science can’t mix and get results. Real Chemistry Can.

It’s not the data, it’s what you do with it. Our activation team pairs data and cultural insights with precise media targeting technology to understand what will influence your audience to act and when. That’s how we activate in all the right places at the right moments. And how we create measurable content that drives personalized experiences and outperforms industry benchmarks for engagement.
$0B
in Global Entertainment Partnerships negotiated by our teams
0M+
celebrity talent and influencers in our partner network
0+
pop culture strategists on the starpower team alone
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Proprietary Health Databases monitor celebrity talent, HCP and patient influencers across 200 disease states

But don’t take our word for it. Take theirs.

  •  “At Real Chemistry we believe media planning is a blend of art and science. We help our clients tell a story that is deeply rooted in data and research. No two brands are alike and their media strategies shouldn’t be either, no templatized recommendations here!” 
    Emily Savage, Director of Integrated Planning, Real Chemistry 
  • “Working at Real Chemistry means being part of a team that cares about people as much as performance. We dive into the data to inform our strategy and storytelling, always with our clients as true partners. The best part? Seeing ideas come to life in ways that make a difference for our clients, their audiences, and the world around us.”
    Kalina Moyer, Associate Director of Integrated Planning, Real Chemistry 
Omnichannel
Social Media Strategy
Paid Media
starpower
Influencer & Culture Marketing
Executive Social Presence
HealthGEO

Fuel for the toughest fight

Helping cancer patients adapt to taste changes so they can re-discover the joy of eating.

See Work

Abbi Jacobson and Ilana Glazer from Broad City reunite to raise awareness for MiraLAX’s “The Gut Gap” campaign.

See Work

Our leaders are attention-getters
(when it comes to your audience)

Kevin Johnson

Group President & Managing Partner

Alyson Hagert

Head of Digital and Social Activation 

Eileen O'Brien

Practice Leader, Executive Thought Leadership & Social Media

Eric Solomon

Practice Leader, Paid Media

Jari Rouas

Portfolio Leader – Integrated Digital Marketing

Marianne Gollub

Omnichannel

Jared Weiss

Founder, starpower

Matt Lalin

Founder, starpower