Gaming and Healthcare: Unusual Bedfellows

March 19, 2023
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From SXSW, Vice President and Strategy Director of 21GRAMS Devon Taylor and April Rivas, Director, Multichannel Marketing, Reata Pharmaceuticals, Inc., discuss the emerging need for healthcare brands to be represented in gaming. Learn why the patient-first approach is critical, what patients expect to see, and the robust ways in which patients can meaningfully engage with other patients through gaming. 

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